Introduction
Welcome to campaigns! A vital component of Creator marketing. Campaigns are not only a way to market you brand but also to connect with creators. In campaigns you can create briefs, contracts, review content, attribute content, and create reports! The end to end campaign process is simplified using Fohr technology.
Whats coming up next?
- Several parts of the campaign creation process were needed solely to sync the new platform with our legacy platform. Since the legacy platform is sunset, they items can and will be removed. You may have noticed small changes already such as removing “Pods” or “Mailers” from the modal.
- Campaigns are continuously being improved with faster creation, more filtering on the home page, etc.
Training Materials
this section has all the training materials you need to successfully create your Campaign
To start a new campaign, follow these steps
- Navigate to “Campaigns”
- Locate "Campaigns" in the side navigation bar.
- Click “Create Campaign” in the top-right corner.
- Enter Key Campaign Details
- Fill in the following fields to set up your campaign:
- Campaign Title: The name that will appear on all campaign materials.
- Brand: Select the brand managing this campaign.
- Agency: Enter the agency name (if applicable).
- Start & End Dates: Specify accurate dates as they are crucial for revenue recognition.
- Type: Choose between Paid or Gifting. Note that gifting campaigns have features distinct from paid campaigns.
- Budget: Enter the total campaign budget accurately to ensure proper revenue recognition.
- Manager: Add the campaign manager's name.
- Project Number: Input the Salesforce project number. If unknown, contact your manager.
- Additional Settings
- Enable “Automatic Content Attribution” to allow the system to recognize and attribute influencer content to participants automatically.
- Click “Save” to finalize and launch your campaign
Platform Clients
To start a new campaign, follow these steps
- Navigate to “Campaigns”
- Locate "Campaigns" in the side navigation bar.
- Click “Create Campaign” in the top-right corner.
- Enter Key Campaign Details
- Fill in the following fields to set up your campaign:
- Campaign Title: The name that will appear on all campaign materials.
- Start & End Dates: Specify accurate dates as they are crucial for revenue recognition.
- Type: Choose between Paid or Gifting. Note that gifting campaigns have features distinct from paid campaigns.
- Budget: Enter the total campaign budget accurately to ensure proper revenue recognition.
- Additional Settings
- Enable “Automatic Content Attribution” to allow the system to recognize and attribute influencer content to participants automatically.
- Click “Save” to finalize and launch your campaign